Brand in the spotlight
In the dynamic world of event marketing, companies are constantly looking for innovative ways to showcase their brand.
Why a rented showroom transforms your brand experience
A rented showroom offers the perfect solution. Whether at trade fairs, sporting events or corporate events, a flexible, temporary showroom allows you to present your products and services in a customised setting.
The advantages of a rented showroom at a glance
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Flexibility: Adaptable to different locations and terrains
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Customised design: Completely designed in the brand design
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Generous space: Sufficient space for products and interactive displays
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Cost efficiency: High efficiency compared to conventional exhibition stands
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Sustainability: Reusable structures protect the environment
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Technical integration: Seamless integration of multimedia elements
Case Study: CHIO Aachen - Where brands meet world class
The CHIO Aachen, the world's largest horse show, offers a unique platform for impressive brand presentations. This is a perfect example of how a rented showroom can lead to success.
Mercedes-Benz: horsepower of a special kind
The car manufacturer Mercedes-Benz regularly uses flexible tent structures to create an impressive presentation space at the CHIO Aachen. The combination of horsepower on the showground and under the bonnet creates an unforgettable brand experience for visitors.
Your showroom: more than just a showroom
A rented showroom is far more than just a temporary exhibition space. It is a stage for your brand story, a place to meet your target group and a catalyst for business opportunities.
How to maximise the benefits of your rented showroom
- Tell your brand story: Use the space to bring your brand's values and vision to life.
- Create experiential spaces: Integrate interactive elements that actively involve your visitors.
- Networking hub: Design areas that encourage conversations and business contacts.
- Top-class product presentation: Stage your products in an ambience that optimally emphasises their benefits.
- Data collection: Use the opportunity to gain valuable insights about your target group.
Technical details
| Width: | 10,00 m |
| Length: | 10,00 m |
| Area: | 100,00 m² |
| Side height: | 4,00 m |
| Roof: | PVC tarpaulin with branding Attika |
| Facade: | Partial glass-aluminium façade cladding and transparent side curtains |
The future of the showroom experience
While virtual showrooms via augmented reality (AR) are gaining in importance, the physical brand experience remains irreplaceable. The combination of haptic experience and digital innovation creates a holistic brand experience that will be remembered.
Physical vs. virtual: finding the right balance
- Haptic experience: Physical showrooms enable direct interaction with products.
- Technological integration: AR can complement and enrich the real experience.
- Cost efficiency: Rented physical showrooms often offer better value for money than complex virtual solutions.
- Target group customisation: The choice between physical and virtual should be based on the preferences of your target group.
Your next step to the perfect showroom experience
Are you ready to present your brand in an impressive, rented showroom? Our innovative marquee solutions offer you the perfect platform to showcase your products and services.
Contact us today for a no-obligation consultation and find out how we can work together to develop your customised showroom concept. Let us bring your brand to life!